Create and Send & Your First Campaign!

From the Main Dashboard, click on “Create Campaign”

mc_tutorial_pg4_001

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Then click on “Regular Campaign”

mc_tutorial_pg4_002

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

You’ll get taken to the Campaign Type Selection Page. Again, click on “Select” next to regular Campaign.

mc_tutorial_pg4_003

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Choose “Send to Entire List”. Most of your emails starting out will be to your entire list anyway. Once you start to learn more about the advanced features such as Segments and Groups, you’ll know when it’s right to select those options.

mc_tutorial_pg4_004

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Fill out your Campaign Info. To improve the chances of your message getting opened, check the “Personalize the “To”field” option. It lets you add the Subscribers name to the subject line of the message!

Adding the subscribers name can also help to get your Email Campaigns delivered to your Subscribers main inbox, rather than their spam folder.

mc_tutorial_pg4_005

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Next, you’ll choose the template design for your message. MailChimp makes it very easy for you to create amazing looking emails with little technical knowledge. To keep things simple for this tutorial, we’ll choose the basic “1 Column” Design. Simpler looking messages also have a higher chance of avoiding spam and promotional folders as well!

mc_tutorial_pg4_006

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Congrats! You’ve made it to the fun part – where you actually get to deisng your Email.

MailChimp’s Email Editor has simple drag and drop features that make it easy for you to create amzing looking Emails!

mc_tutorial_pg4_007

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Writing the text of your Email are as easy as typing a regular email in Gmail, Yahoo, AOL, or Hotmail. You can made words bigger, smaller, bold, italics, underlined and different colors easily. You can also add images in a few clicks!

mc_tutorial_pg4_008

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

I like to delete the Image block at the top of the one column email because the less images, the better.

mc_tutorial_pg4_009

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

If you really wanted to, you *could* easily add your logo at the top of your Email’s, as shown below.

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

You also can edit the summary line that people see on their mobile devices when new messages pop-up. The better the preview message, the more likely they are to open your Messages!

mc_tutorial_pg4_011

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

You’ve only have a line or two to get their attention – make it count!

mc_tutorial_pg4_012

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

MailChimp has a preview feature that lets you see how your Message will look on Desktops and Mobile Devices – use it every time you send a Campaign! To start, click on “Preview and Test” and then  “Enter Preview Mode”.

mc_tutorial_pg4_013

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

The Preview Mode is extremely accurate. It’s a great way to make sure your text and graphics look great for everyone.

mc_tutorial_pg4_014

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Live Merge View helps you to see that the message will look like if you use “Merge Fields” – like if you embed the command to show your subcribers name in the subject line or in the body of the Email. Click on “View Live Merge Info” to see it in action.

mc_tutorial_pg4_015

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

If everything looks good from here, you’re almost done!

mc_tutorial_pg4_016

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Click on “Send a Test Email” to email a preview of this email  to yourself to make sure it looks good and everythign works. You can send it to multiple email accounts, so you can test it on Gmail, Yahoo, AOL, and Hotmail/Outlook.

mc_tutorial_pg4_017

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

After this step, Check your mailbox to make sure your message was sent properly and looks good.

mc_tutorial_pg4_018

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Another great feature that MailChimp offers is their Link Checker. It ensures that all the link in your Email are correct and not broken!

mc_tutorial_pg4_019

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

If everything checks out, you can save a copy of this customized template for re-use in the future.

mc_tutorial_pg4_020

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Once you’ve saved your Campaign, go back to the Campaign Editor to send your Message for real!

mc_tutorial_pg4_021

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

You can add links to your Social Media Profiles easily by clicking on the Social Media Box.

mc_tutorial_pg4_023

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

You can also modify the footer to add addtional text or change the wording.

mc_tutorial_pg4_024

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Once that’s done, Simply click on “Next”….

mc_tutorial_pg4_022

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Check to make sure all your options are correct to your liking. If your good, you can send right away or schedule your email your email to go out at a later time.

mc_tutorial_pg4_025

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Just choose the time and date that you want it sent and MailChimp will deliver it at the time of your choosing!

mc_tutorial_pg4_026

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Or, you you’d prefer to send right away, press “Send Now”. Go ahead and do it now!

mc_tutorial_pg4_027

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

HIGH FIVES! You’ve just successfully sent your first Email Campaign! You’re AWESOME!

mc_tutorial_pg4_028

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

After your message is sent, you can check your Stats from the Dashboard any time you want! It that easy! Now start creating your Real first campaign and tell me how it goes! 😀

mc_tutorial_pg4_029

[CLICK ON THE PICTURE ABOVE TO VIEW A FULL SIZE IMAGE]

Step 5 Special Bonus Step